A REALTOR® can help protect your equity

The sale of your Stony Plain, Spruce Grove, Parkland County or Edmonton-area home affects many aspects of your life including finances, children, your equity and your future. This is one of the most important transactions of your lifetime. The average home sells for well over $300,000. For a small price, you can be assured that your investment is protected. When you are faced with a legal problem, you look to an experienced lawyer to represent your best interests. When it comes to the sale of your home, a professional REALTOR® is your best investment. Here are a few more ways a REALTOR® works to protect your equity:

Price enhancement. A REALTOR® can recommend repairs or cosmetic work that can significantly enhance the salability of your home. You will not waste your time and money on non-recoverable repairs. He or she can also advise you on what items may need to be moved or put away.  [Check out my blog articles on this topic:  "Getting Rid of Stuff", "Home Staging Starts With De-cluttering", "Be Your Own Home Stager", "Should You Renovate Before You Sell?"]

Right price guarantee. A REALTOR® understands your neighborhood, as well as the overall city market. He or she is also familiar with current real estate values, taxes, utility costs, city services and facilities. Your REALTOR® should exercise diligence when it comes to providing an assessment of your home. With a professional market evaluation, your home will be listed at the right price. You save time and trouble if your home is not listed too high or too low.  [Read my blog article "What is a Market Evaluation?"  Call me for a free market evaluation.]

Your REALTOR® will also assist you in obtaining a report on the title of the property. By doing this review initially, you will avoid the costly and length process of sorting out the status of past owners or rights of access. While most properties have some limitations such as easements (access rights) for utilities, you will want a title that is free and clear of any debts, liens, caveats or restrictive covenants.

Objectivity. Using a variety of informational resources, a REALTOR® can provide community information on utilities, zoning, schools, shopping etc. Your realtor will place your home in the best possible light, highlighting features, benefits and the advantages a buyer would enjoy as a homeowner of "your" home.

Negotiation and representation. When it comes to protecting your investment, there are many negotiating factors, including price, financing, terms, date of possession, repairs, furnishings or equipment. A REALTOR® will personally represent you during the presentation of the offer. You will get the best price and conditions on the sale of your home.

Maximum marketing resources. A REALTOR® has access to a wide variety of resources to market your property to other real estate agents and to the many qualified buyers. This includes advertising, a web site, open houses, brochures, direct mail, network contacts and an existing and former client base. In many cases, the sale of a home is made because of a REALTOR® contact through previous client, referrals, friends and personal contacts. Your REALTOR® is your personal marketing coordinator, ensuring your home receives maximum exposure to every avenue, and utilizing cooperative relationships for your benefit.

Up to date information. Your REALTOR® will provide you with current information on what is happening in the marketplace, with respect to price, financing, terms and condition of competing property. These are important items in selling your home quickly, at the best price, hassle-free, with the least amount of stress on you.

Smooth closing process. Details, details, details. Your REALTOR® will assist you in handling the numerous items that must be completed before the sale is final. Your REALTOR® will also objectively evaluate each buyer's offer without compromising your position. He or she is trained to write a legally binding, win-win agreement. Your REALTOR® can objectively handle all the closing issues and move the transaction to closing and settlement as quickly as possible. 

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The data included on this website is deemed to be reliable, but is not guaranteed to be accurate by the REALTORS® Association of Edmonton. The trademarks REALTOR®, REALTORS® and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. Used under license.